Driving a better customer experience with Axis

Ginn Auto protects inventory lot, improves business operations, and enhances the customer experience with Axis cameras and speakers

“Axis network cameras have really helped us step up security and mitigate false damage claims which could have hurt our bottom line. The speakers deliver exceptional audio whether we’re softly piping music into our showroom or sending a loud page to the noisy shop floor.” Richard Carnes, IT Manager for Ginn Auto.


As Ginn Automotive was designing a new facility for its Chrysler, Jeep, Dodge, and Ram dealership, the company also began investigating surveillance and paging systems to include in their plans. They were looking for cameras with outstanding video clarity to monitor their seven-acre inventory lot, showroom, service department and operation areas. They also wanted a versatile audio solution with crystal-clear sound for paging staff and piping in music for customer-facing locations like the showroom and waiting area.


Compass Security Solutions, an Axis Partner and system integrator, installed a mix of Axis fixed dome, multisensor, and panoramic network cameras to provide 24/7 surveillance, which are managed through Genetec™ Security Center, the unified video management system security platform. The integrator also installed a variety of Axis all-in-one network speakers to accommodate Ginn Auto’s paging, music, and security needs. The speakers are controlled through AXIS Audio Manager Pro, audio management software, to allow the dealership to set up audio zones, schedule audio content, broadcast messages, and play music. An Axis audio bridge ties the paging system into the dealership’s VoIP phone system for broadcasting live messages.


In the first few months of installation, the Axis cameras helped exonerate a customer accused of fleeing the scene of a hit-and-run, disputed several customers’ vehicle damage claims, and even located a customer’s misplaced keys. Placing the extremely efficient Axis horn speakers in the mechanics bay has enabled technicians to hear pages clearly despite the noisy environment.

Related links

AXIS Q61 PTZ Network Camera Series
AXIS P32 Network Camera Series
Axis network speakers
AXIS Audio Manager Pro C7050