The value of experience

The JCPM group, with stakes in 13 shopping centers in the Northeast and Southeast regions of Brazil, chose Axis cameras for its newest venture

“Our priority was to install a high quality, reliable system using technologies proven in large-scale developments. We picked Axis due to the quality of its products and solutions, because it’s one of the world’s leading camera manufacturers and its equipment offers a good costbenefit ratio.” Francisco Bacelar, engineer responsible for the construction of the development and director of the Real Estate Division at the JCPM Group.


Representing an investment of R$ 500 million, the RioMar Presidente Kennedy shopping center has 157,000 square meters of floor space, of which 54,000 square meters are devoted to stores. The development contains 275 stores, including 6 major department stores, 13 “big box” stores, a cinema, restaurants, food court and services. To ensure the safety of the mall’s 3,000-plus employees and customers, the JCPM group looked for a security system that could manage and integrate the subsystems of video surveillance, access control, people counting, fire detection and alarm, and the public address system.


In designing the project, Estrela Sistemas Eletrônicos, the integrator responsible for the project, focused on coverage areas and image quality, selecting smart devices that offered video analytics, motion detection and anti-tampering alarms. The more than 380 cameras include anti-vandal models (including AXIS M3004-V and AXIS P3214-V Network Cameras), PTZ cameras with Zipstream for additional compression (including AXIS P5624-E and AXIS P5635-E), and bullet cameras with optimized infrared (such as AXIS P1425-LE). All these devices are managed using the open platform software Security Center, offered by Axis partner Genetec.


The security system installed at the RioMar Presidente Kennedy shopping center allows monitoring of all areas of interest, inside and outside, with the quality and details essential to ensuring the safety of customers, tenants and employees.

Related links

AXIS M3004-V Fixed Dome Network Camera
AXIS P1425-LE Network Camera
AXIS P3214-V Network Camera
AXIS P5624-E PTZ Dome Network Camera
AXIS P5635-E PTZ Dome Network Camera