Small business video solution on tap at The Beer Cellar

Craft beer store stays on top of what is brewing utilizing AXIS Companion

“The cameras are so intuitive; they just work. The applications and speediness and ease of installation blew us away. You plug this thing in, add the cameras to the recorder and you’re done. I could not believe how easy it was made to deploy.” Philip Rode, Operations Manager, ATD.


The Beer Cellar recently transitioned to a new storefront that not only provided expanded business opportunity but also required added safety and security measures in a busy and highly functional space. A retail beer store and added taproom, The Beer Cellar has a small staff in charge of watching over entrances, cash registers and parking lots, all while maintaining a smooth operation.


AXIS Companion Specialist ATD deployed a selection of AXIS Companion cameras both inside and outside of the shop in order to cover heavy traffic areas and where money and products may be exchanging hands. Covering the bar, general storefront, delivery door and parking lot, owner David Hawley keeps his business in check by utilizing the AXIS Companion mobile application while he is away from the facility.


If crowds pick up on a busy night, Hawley is a click away from seeing that help may be needed and he can run down to the store and assist his staff. The cameras are a general deterrence for shoplifters and help employees keep peace of mind knowing that they can focus on their tasks at hand while the cameras will back them up should an incident occur. In one case of a stolen piece of apparel, cameras easily caught the individual in the act and helped Hawley understand the situation with ease.

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