Why the best technical support treats you like a person and not a number

    At one time, it wasn’t unusual for companies to place more value on meeting customer service metrics—such as time on call, first call resolution, adherence to schedule, abandon rates and average speed of answer—than the type of experience customers had when speaking with support specialists. However, those days are quickly vanishing if they haven’t already. […]

      Retail technology that delivers customer insight

      How can analytics help improve the retail customer experience and ultimately drive sales? What additional customer insight can they provide? How can retailers use this information? And where should they start? These are some of the fundamental questions retailers have when considering analytics to optimize their business. Back to basics The obvious starting point for […]