Axis Communications and ADI sign distribution agreement for Norway

Oslo, 2013-Jan-31
This content is available in the following languages: English, Norwegian Bokmål

Axis Communications and ADI have signed an agreement for the distribution of Axis network video products in the Norwegian market. Customers in Norway will from February 1, 2013 have direct access to the Axis network video portfolio along with the additional expertise and services offered by ADI.

For further information, contact: Axis: Kristina Tullberg, PR and Communications Specialist, Northern Europe, Axis Communications, Phone: 046-272 1872, email: ADI: Sanne Taasinge, ADI Global Distribution, +45 43 24 56 00,
"As one of the leading global security distributors, ADI is a strategically important partner of Axis Communications around the world. ADI has the wide competence and expertise needed to drive the transition from analogue to digital surveillance in the Norwegian market and ADI will be an important addition to our distribution channel", says James Smith, Regional Manager, distribution - Northern Europe, Axis Communications.

Axis’ broad network video portfolio fits well with ADI’s wide range of security products and solutions targeted at the entire surveillance market.

“Our strategy is to strengthen our position in the Norwegian security market and enhance our CCTV product portfolio, Axis as the global leader of network video is an important addition to our broad portfolio of security products and solutions. Our staff has been trained at Axis and products are in stock - With the wide product range and cooperation with Axis we feel confident that ADI will be even better equipped to meet the specifications of the different verticals in the Norwegian market “ - Says Roar Birkeland, Country Sales Manager – ADI Norway

Axis Communications is, one of the pioneers in fully networked products and was the first company to introduce a network video camera in 1996. The company is recognized as the global leader of network video cameras.

About Axis Communications

As the market leader in network video, Axis is leading the way to a safer, smarter, more secure world — driving the shift from analog to digital video surveillance. Offering network video solutions for professional installations, Axis’ products and solutions are based on an innovative, open technology platform. Axis has more than 1,000 dedicated employees in 40 locations around the world and cooperates with partners covering 179 countries. Founded in 1984, Axis is a Sweden-based IT company listed on NASDAQ OMX Stockholm under the
ticker AXIS. For more information about Axis, please visit our website

About ADI Global Distribution

ADI Global Distribution is a leading ‘One Stop Security’ and Low Voltage multi-brand distributor with over 200 locations in North America, Europe, Middle East, Asia and Africa. ADI provides intrusion, video, fire, access control, audio and integrated systems solutions as well as value-added services to multiple channels. ADI Global Distribution also trades under the ADI International, ADI-GARDINER, ADI-ALARMSYSTEM, ADI-OLYMPO and ADI-ULTRAK name. For more information about ADI Global Distribution, visit