Overview | Axis Communications

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Run a safer, smarter fashion store

If you work in a fashion or specialty store, you’ve probably got a lot on your mind. One minute you’re trying to keep track of customers in different parts of the store, the next you’re trying to find out which promotions are working best. On top of that, you need to tackle everything from shoplifting to cashier fraud. And that’s before you even think about keeping your store profitable. What if you could get help with it all?

As the world leader in network video, Axis can help you prevent losses and shrinkage in your fashion or specialty store. Going beyond traditional surveillance, Axis’ network video solutions are cross-functional — meaning you can take advantage of benefits across your whole business. As a result, you can:

Make smarter merchandising and operations decisions
Keep people walking in and stop goods walking out
Improve safety and security

Loss prevention

Are theft and inventory shrinkage eating into your profits? With Axis network video, you can:

Identify and review suspect POS transactions
Reduce investigation time
Prevent shoplifting and theft

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Store Optimization for Merchandising, sales and operations

Network video is not just about security. With Axis network video solutions, you can:

Analyze the performance of your store
Understand your customers' behavior
Improve merchandising effectiveness

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Safety and security

Deter criminals and create a safer work environment. With Axis network video solutions, you can:

Ensure staff security
Protect your assets
Provide high-quality evidence to the police

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Customer experience

Attract more customers with a safe, efficient store. With Axis network video solutions, you can:

Offer an experience that sets your business apart
Provide a safe shopping environment
Optimize in-store processes

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