Top technology trends in the security market to look for in 2017

The shops are getting busy, and, depending on which hemisphere you live in, it’s either time to turn on the central heating or break out the shorts and shades. But it’s also time to look ahead to 2017 and wonder what it might have in store for us. Certainly, there will continue to be plenty of unknowns on a geopolitical level, but looking at the physical security industry, this is what we think is coming:

  • Security as a service

We expect customers will start to see their security as a service – remote and professionally hosting and monitoring of video transmitted from the customer’s site. This will not only free up internal resources which could be better focused elsewhere, but also improve the service levels, enable better device-management, and strengthen cyber security. See this infographic to learn the basics about hosted services.

  • Integrated solutions

The security industry will continue its trends of offering more specific solutions to particular situations. In the end, customers aren’t looking to buy hardware/software – what they really want is to reduce shoplifting, or make sure only certain people can access the cash office, or keep track of potential threats in an airport. The convergence of hardware into end-to-end solutions will be able to address specific security problems. They will consist of high-performance cameras, storage and access controls tightly integrated with video management and analytics tools. This approach will be easier for customers to purchase, install and implement, while offering a great return on their investment.

  • Expanded use of analytics

While high quality video footage is a core feature of modern security cameras, ultimately that information needs to be assessed and analyzed before a decision can be made to respond to its content. The recent advances in camera technologies, such as thermal imaging and enhanced low-light capabilities have been significant steps forward. But in the end, they just generate more footage that needs to be watched/reviewed. The security industry has been working hard on video analytics software that can work in real time to help professionals make informed decisions. We expect to see 2017 as the year when these new camera capabilities are combined with real-time analytics to address several security challenges, including facial recognition, forensic analysis and perimeter protection.

  • Deep Learning

With all this data being gathered, we are seeing deep learning technologies being more broadly used within the security industry. As more data is gathered, computers can start to learn about what behavior is expected for certain typical locations or environments and flag up incidents when unexpected activities occur. This is only the beginning and is a very exciting space to keep an eye on.

  • Beyond video

Physical security doesn’t just involve watching people/places/stuff. It’s also about access to places, communication and managing emergencies – and sometimes having to do that kind of thing from a significant distance. So, we see 2017 as being the year when fully-integrated physical security systems, combining cameras, intelligent doors, intercoms and speakers become viable.

  • Cybersecurity

‘The Internet of Things’ has evolved from buzzword status to mainstream reality, but not without its challenges. While we still think the idea of millions of IP-enabled devices is an exciting prospect for the future, 2016 gave us a sobering reminder of the pitfalls of not properly securing all those internet-connected fridges, DVRs and unfortunately security cameras. Axis has always taken its customers’ security seriously, but we will hopefully see 2017 as the year when all manufacturers make this a priority. The biggest challenge we see with cyber security is to find the right balance between secure devices/systems and complexity/ease of use. We will continue to strengthen our existing offerings and make it easier for our customers to keep their networks and devices secure.

Conclusion

We think the Internet of Things should be about better security, and more efficient businesses, organizations and cities thanks to “smart” cameras, door stations and audio equipment with network connectivity. 2017 will add more ‘smarts’ to those devices, while also enabling customers to focus on what they do best and allowing security specialists to improve the services they provide.

What do you think? Please share your thoughts!