23rd October 2006
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PRESS RELEASE |
| 23rd October 2006
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Axis Communications, the global market leader in network video1, celebrates ten years since the company introduced the world’s first network camera. In October 1996 the AXIS 200 network camera was launched and heralded one of the first steps of the technology shift from analogue CCTV to network video. From the beginning Axis Communications has been the market and technology leader within network video, a market growing by 40 per cent every year.
In the mid-1990s, Axis Communications was well known for print servers and for a deep understanding of network applications. The potential of network video occupied the minds of the company’s R&D engineers, who realised the many possibilities of image distribution over a LAN network or the Internet. The challenge was to develop a high quality camera that could easily be connected to the network. The answer was the AXIS 200, launched in 1996. Equipped with a built-in web server, the new network camera enabled access to its pictures from any web browser in the world. The user friendly AXIS 200 soon rocked the world of video surveillance. Axis has continually innovated over the last ten years such that today it has the market’s broadest and deepest network camera product portfolio. New developments focus on solutions such as Intelligent Video as network cameras begin to take on a bigger role in defining and interpreting images before sending them into the network. The market for network cameras and video servers is now growing by 40 per cent year on year, underscoring the ongoing technology shift from analogue CCTV to IP-Surveillance.
Ray Mauritsson, president of Axis Communications commented: “Early adopters of the AXIS 200 mainly used it for their web sites but it only took a few years until the benefits within security installations became evident. Since then, network cameras have become an increasingly important feature within professional security installations. Since our launch of the world’s first network camera, Axis has transformed from a company focusing on print servers into the global leader within network video. Looking at coming years, I feel very confident that we will maintain this position.”
Steve Gorski, managing director of Axis Communications (UK) added: “To create the market for network video and to keep on innovating and leading the market over ten years is an impressive achievement. As a market founder, it is our responsibility to keep on educating and informing the market about the benefits of network video, and we believe the next ten years be as exciting in terms of growth and innovation as the first ten.”
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Notes to editors
1Axis Communications is the leading player in the network camera market with 47 per cent market share in the EMEA region according to industry analyst house IMS Research in its latest market report entitled ‘The World Market for CCTV and Video Surveillance Equipment 2005 Edition’ published in October 2005. The network camera market was worth $54.7m in 2004 and is set to grow by 50 per cent per year over the next five years to reach a value of $360.6m in 2009, in EMEA alone, according to the same report.
About Axis
Axis increases the value of network solutions. The company is an innovative market leader in network video and print servers. Axis' products and solutions are focused on applications such as security surveillance, remote monitoring and document management. The products are based on in-house developed chip technology, which is also sold to third parties.
Axis was founded in 1984 and is listed on the Nordic list, Mid Cap, Information Technology. Axis operates globally with offices in 17 countries and in cooperation with distributors and system integrators in 70 countries. Markets outside Sweden account for more than 95% of sales. Information about Axis can be found at Information about Axis can be found at www.axis.com.
For further information about Axis Communications in the UK and Ireland, please contact:
Steve Gorski, managing director, Axis Communications (UK) Limited
Tel: 0870 162 0047. Email: steve.gorski@axis.com
For all UK and Ireland Axis media enquiries and images to support this story, please contact:
Miles Clayton /Simon Bennett, Agility PR Limited
Tel: 01438 310 139/5. Email: miles@ agilitypr.co.uk /
simon@agilitypr.co.uk