Axis sells Bluetooth(TM) network system to Japanese telecom operator

Axis Communications has signed a deal with Japan's largest telecom operator, NTT, valued at approximately USD 100,000 (SEK 1 million) to deliver Bluetooth Access Points for a Japanese shopping arcade in Osaka. The system is used in a trial for location-based services including navigation. As the order is part of a pilot project it has great growth potential. NTT has ambitions to implement similar mobile networks based on Bluetooth wireless technology and Axis Access Points in other locations in Japan.

" This Osaka trial is the world's first real life navigation system based on Bluetooth wireless technology apart from trade fair demos. Axis has shown that they are at the cutting edge of Bluetooth wireless technology and has developed a fully functional network solution. That is why we chose to work with Axis on this prestigious project,' says Mr. Hirokazu Ogawa, Manager, ITS Promotion Office, Business Communications HQ at NTT West. "The Osaka trial has been a success and clearly shows the direction for the technology as a promising enabler for cost efficient wireless services and applications in local environments.'

Local mobile networks connect access points for unlicensed radio technologies such as Bluetooth and W-LAN and complement other wireless technologies e.g. GPRS or 3G by offering voice and high speed data to handheld devices such as PDAs or mobile phones.

This is the second substantial order from Japan for the Access Point AXIS 9010. In January Axis announced a sales agreement with Canon Sales Company in Japan that also included equipment for mobile printing based on Bluetooth wireless technology.

For more information please contact:
Torbjörn Wård, General Manager Mobile Internet Division, Axis Communications,
Phone: +46 733-22 46 08
E-mail: torbjorn.ward@axis.com

Anne Rhenman, Head of Corporate Communications and Investor Relations, Axis Communications
Phone: +46 708 90 18 29
E-mail: anne.rhenman@axis.com

The BLUETOOTH trademarks are owned by Bluetooth SIG, Inc., U.S.A.

About Axis
The Axis Communications Group, with the parent company Axis AB is a leader in network connectivity and emerging wireless Internet-based services. The company is at the forefront of developing network appliance solutions that enable people and organizations to get easy and immediate access to devices and services. Axis is one of the global leaders in several key thin server and network device markets, such as printer, storage and video connectivity, and is doing pioneering work in the rapidly expanding markets of wireless and mobile communications.
Founded in 1984, Axis employs more than 500 people worldwide, including the 59 percent owned subsidiary, Netch Technologies. Axis is headquartered in Lund, Sweden and has a total of 20 offices throughout Europe, North America and Asia.
Information about Axis can be found at http://www.axis.com

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